04 March 2013

Set up for failure

Have you looked around your grocery store lately? It's really amazing how much junk is crammed into those 8 or 12 or 20 aisles. Maybe I'm just getting a little cynical from watching food documentaries that call out big food corporations and the government for setting up a system that encourages the creation of this aforementioned junk and thus, obesity. Maybe I've just started looking around for the first time in years. I can honestly commend food corporations for finding ways to create and brand slightly unique forms of corn and corn products and the worst part is, we eat it up. Literally.

So it's no wonder that being healthy is so difficult. We are literally face-to-face with the "enemy" everywhere we go. Unhealthy food is plentiful and unfortunately, less expensive than the good stuff. This might not be an option for everyone, but I found that I have (unintentionally) started doing most of my grocery shopping at Trader Joe's and Whole Foods where I know that my processed, canned and frozen options are at least slightly better than those found at my local grocery store. I'd love to hear what others do to combat this huge disadvantage that has been forced on us consumers.


  1. I shop the edges of the grocery store. Those aisles in the middle do not interest me. All the good stuff is around them. You have the meat section and the veggie section on the sides typically and then dairy along the back. That's really all you need most of the time. At least, that's what I've come to discover over the last 2 months of eating healthier.

    1. Sharma, I totally agree. That's what I do too and I basically beeline to the produce. I think I've come to ignore the middle altogether (except the baking aisle :D). Next time you to go the store, actually look at how much "stuff" is packed into that middle section and you'll be amazed. And of course, like you said, the good stuff is around the sides and the back so you generally have to go through some aisle to get there. It's marketing at its best, or worst depending on how you look at it.


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